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E-commerce · Marketplaces

Multi-Channel Customer Support Platform

Anonymized study of a real client system — no client names, no invented numbers.

The problem

A retailer selling across a storefront and multiple marketplaces handled support from separate inboxes. Agents had no shared view of a customer's orders or history, and issues raised on one channel were invisible on the others.

The approach

We shadowed the actual support workflow first: where requests arrived, what agents had to look up, and where resolutions stalled. The design followed the workflow — one queue, with order context attached before an agent ever opens the ticket.

What was designed and built

A support platform that ingests requests from email and marketplace channels into a single ticket queue, links each ticket to the matching order and customer record, and tracks issues through templated resolution workflows with role-based access for the team.

Technical approach

  • Node.js
  • SQLite
  • IMAP/email ingestion
  • Marketplace APIs
  • Role-based auth

Before and after

Five inboxesone queue with the order attached

Verified outcome

Support now runs from one system instead of five tabs. New agents onboard onto a single tool, nothing depends on a personal inbox, and every issue has an owner and a state.

Facing the same kind of problem?

The system behind this study can be shaped to your operation. Start with a free workflow review — an engineer replies within one business day.

Replies within one business day · no mandatory calls · or email [email protected]